All the biggest announcements from Amazon’s September 2023 product launch event
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D
We’re almost a half-hour in, and we’ve seen exactly one new device so far.
At some Amazon events we’d be like 65 gadgets deep right now, and everyone would be shouting Alexa at a bunch of rings and sunglasses and stuff. But the story this year is, instead, a large language model. Which is probably more important than your average Echo device! “Better Alexa” is clearly the focus this year, not “More Alexa.”
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